214: Scale Tales | Go-To-Market - How Michiko Wolcott Re-Engineered a Tech Company's Process and Boosted Revenue
When Michiko Wolcott started her consultancy in 2015, it was rare to find someone like her who was interested in exploring the human side of data. Armed with a personal mission to “do data better,” she was determined to successfully blend her roles as a technologist and a humanist to understand why some companies fail to scale. In her quest to answer that question she taught herself the mechanics of process mapping and lean thinking. And that’s when she realized the reason why some companies, despite having access to robust technologies, still don’t scale to their full potential. That reason was people and process. To be more specific, the lack of a focus on people and process development. In this episode, Michiko recounts the time she reengineered a process for a tech company that helped them reduce the time it took to bring new products to market by 70%. This ability to increase annual throughput and transparency among their team helped this company realize revenue quicker and with minimal downtime or investment. Explore the possibilities of what business infrastructure (the linking of people, processes, and tools/technologies) can do for your organization. As you’ll learn from this scale tale, sometimes the answer is right there in front of you. 📝 Michiko’s Musings, Resources & Show Notes: https://www.eqbsystems.com/podcast/214-scale-tales-go-to-market-how-michiko-wolcott-re-engineered-a-tech-companys-process-and-boosted-revenue ❓ Got questions? Ask them here on Twitter or LinkedIn. 🎧 Like What You Heard? Don’t Keep it to Yourself. Subscribe and Share! And don’t forget to leave a review! ⭐ ⭐ ⭐ ⭐ ⭐