Jill McGrath from TAM Ireland reveals why TV is still relevant in the modern media environment

Jill McGrath from TAM Ireland joins Karl Fitzpatrick to discuss the relevance of TV in today’s media environment, the impact which changing viewing habits has had on TV advertising and how online streaming is revolutionising this media channel. Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Serial entrepreneur and investor, Karl Fitzpatrick presents South East Radio‘s Business Matters.Since 2012, Business Matters has featured over 1500 insightful interviews with business leaders from Ireland and across the globe and is renowned for providing entrepreneurs with the ever evolving toolkit that is required to overcome obstacles and to maximise their business success. Regular topics include Sales, Marketing, Funding Supports, Recruitment, Training, Procurement, Quality Assurance, Investment, Strategy, Remote Working, Digital Transformation, Research & Innovation, Finance, Export Development, Productivity, Cryptocurrency, Emerging Technologies, Leadership and Management. Listen in every Saturday from 10:30am (IST) on southeastradio.ie or download the weekly podcasts here. Hosted on Acast. See acast.com/privacy for more information.