#168: Using AI to streamline your Mobile marketing operations with Fouad Saeidi, CEO at App Growth Network

Today people find use for Generative AI tech for so many things - entertainment, science, art and, of course, work. For the first time this tech can actually find applications for people's daily lives, it's easy to use, for the most part, it's free. Yet. Just like any new tech, of course there is a flip side - Generative AI tools like ChatGPT used by hundreds of millions do threat many jobs to go extinct. But today we want to talk about how Generative AI and AI in general can help to make life of a mobile marketer easier and we have Found Said, CEO of App Gardens to cover for us a few major components of mobile marketers' workflow that can be streamlined by AI. Today’s Topics Include: Fouad Saeidi's background What is App Guardians today Fouad's take on ChatGPT How AI can help with mobile ad campaign personalization The use of AI to analyze app installs and post-install events The role of AI in combating mobile ad fraud How AI can help to improve mobile ad campaign performance Can AI be instrumental in dealing with ad campaign reporting? Links and Resources: Fouad Saeidi on LinkedIn App Guardians company Business Of Apps - connecting the app industry Quotes from Fouad Saeidi: "Leverage AI for your future refined adjacent creation" "There will always be demand for insights and expertise; the right AI usage can just enhance our productivity" "UA Campaigns are all about validating the who/what/when with proven hypotheses, The right Ai usage can accelerate us." Brought to you by Business Of Apps App industry marketplace Insights App Growth videos App Data App Events A message from App Promotion Summit Discounted ticket prices are currently available on all of our 2024 summits https://apppromotionsummit.com/   London - 25 Apr 2024 NYC - 27 Jun 2024 San Francisco - 26 Sep 2024 Berlin - 5 Dec 2024

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The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.