#181: App Growth Strategies for 2024 @ APS Berlin

This week we have another bonus episode for you, this time it’s the App Growth Strategies for 2024 panel discussion from our App Promotion Summit Berlin that we hosted back on November 30, 2023.  On the panel we had: Wendy Tai, Head of Performance Marketing at Wolt Ara Salbashian, Head Of Digital Marketing at FREENOW Alexander Beresford, Chief Growth Officer at Taxfix Rodolphe Helderwerdt, Head of Marketing at Tandem. App Growth is one of evergreen themes in app marketing, it was relevant and important five years ago, it was crucial last year and it continues to be on minds of app marketers this year. The focus of this panel was on: ✅ effective team management. ✅ what trends can be seen in the market ✅ suggestions for app growth 💯   Ladies and gentlemen, without any further ado - the App Growth Strategies for 2024 panel. Brought to you by Business Of Apps App industry marketplace Insights App Growth videos App Data App Events A message from App Promotion Summit Discounted ticket prices are currently available on all of our 2024 summits https://apppromotionsummit.com/ London – 25 Apr 2024 NYC – 27 Jun 2024 San Francisco – 26 Sep 2024 Berlin – 5 Dec 2024

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The Business of Apps podcast brings you actionable insights from the leaders of the global app industry and the world’s fastest growing apps. App marketers, product managers and developers share the latest approaches to building, marketing and monetising mobile apps. Every Monday we have a candid conversation with app industry professionals about specific topic that may cover app marketing, mobile advertising or app development and we also allow people to get to know our guests better.