How To Build An Effective Content Strategy For Your Brand with Curt Doty

Curt Doty is the CEO of Vertuoso, a marketing and branding consulting firm focused on business development, branding, social strategy, digital content, integrated marketing, and user experience. He got his start in television at ABC News, and then transitioned into the entertainment industry focusing on marketing and branding. This led to a career in the movie industry where he was the VP of Creative Services at Universal Pictures, ultimately leading to his career in PR and brand work. On this episode, we talk with Curt about how to effectively build out a content strategy, mobile-first strategy, and digital ecosystem in today's digital world.   FOLLOW THE GUEST, Curt Doty: LinkedIn: https://www.linkedin.com/in/curtdoty/   FOLLOW THE HOST, David Brickley: Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrickley/ YouTube: www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw LinkedIn: www.linkedin.com/in/brickley/   FOLLOW THE SHOW: Twitter: https://twitter.com/BizOfSocial Instagram: https://www.instagram.com/bizofsocial/   An STN Digital Production STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world. https://stndigital.com   FOLLOW STN DIGITAL: Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-digital/

Om Podcasten

The Business Of Social keeps you up-to-date on the ever-changing social media & marketing landscape. David Brickley, CEO & Owner of the nationally recognized social-first agency, STN Digital, is your host each episode as he interviews the top marketers in the world. Each episode will leave you feeling inspired as we discuss how brands and individuals can continue to evolve their strategy. We’ve had conversations with leaders from ESPN, WarnerMedia, Twitter, Instagram, Coca-Cola, Patagonia, Peloton, and NBC, just to name a few.