The Transition From ESPN To eSports with Neeta Sreekanth

Neeta got her start in the digital and social media world at the Dallas Cowboys. She then transitioned to ESPN working in their social media department as an associate producer and manager for a little over 4 years. Her experiences in social brought her to IGN Entertainment as the Director of Social Content and Strategy where she continues to innovate and change the game every day. On this episode, Neeta dives into the differences in working in the sports and gaming/entertainment industry, how to handle the pressure of driving social in sports, and where social is headed.     FOLLOW THE GUEST, Neeta Sreekanth: LinkedIn: https://www.linkedin.com/in/neetasreekanth/ Twitter: https://twitter.com/NeetaSreekanth    FOLLOW THE HOST, David Brickley: Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrickley/ YouTube: www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw LinkedIn: www.linkedin.com/in/brickley/   FOLLOW THE SHOW: Twitter: https://twitter.com/BizOfSocial Instagram: https://www.instagram.com/bizofsocial/   An STN Digital Production STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world. https://stndigital.com   FOLLOW STN DIGITAL: Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-digital/

Om Podcasten

The Business Of Social keeps you up-to-date on the ever-changing social media & marketing landscape. David Brickley, CEO & Owner of the nationally recognized social-first agency, STN Digital, is your host each episode as he interviews the top marketers in the world. Each episode will leave you feeling inspired as we discuss how brands and individuals can continue to evolve their strategy. We’ve had conversations with leaders from ESPN, WarnerMedia, Twitter, Instagram, Coca-Cola, Patagonia, Peloton, and NBC, just to name a few.