The Future and Opportunity of Online Education

Danny Iny, Mirasee’s founder and CEO, takes a break from writing the revised edition of his book, Teach and Grow Rich, to reflect on where online education is heading and how independent online course creators can start capturing their markets today, while the industry is wide open. Key Points: At 1:07 - How the world of online business is growing up At 6:42 - Why online education is like podcasting At 10:35 - How most of today’s online courses are failing (and why that spells opportunity for those who know better) At 14:25 - What makes for a good educational experience At 16:19 - Why the best way to create an online course is to go… analog At 18:27 - Why marketing matters when you first launch your course but becomes less important over time At 25:14 - Exciting opportunities emerging through technology, and why you shouldn’t focus on them when you’re just getting started At 27:10 - Danny’s advice for aspiring course creators

Om Podcasten

Business Reimagined with Danny Iny takes you behind the scenes each week with thought and industry leaders to see how they are reimagining business in their realm. From marketers to authors, bloggers to software startups and beyond, Danny digs into the deeper ways of thinking that shape the future of how business is done. The show is tight, information packed, and always leaves listeners with actionable and implementable tips and takeaways on topics ranging from Digital, Internet, and Social Media Marketing, to Content and Inbound Marketing, to Email Copywriting and SEO, to Branding and Buzz, to Entrepreneurship and Business Management. The podcast is led by Danny Iny, founder and CEO of Mirasee, and co-author (with Guy Kawasaki, Mitch Joel, Brian Clark, and many others) of the best-selling marketing book Engagement from Scratch! Mirasee began as Firepole Marketing in 2011, and in just the last few years has grown to a multi-million dollar business that leads a movement of entrepreneurs on a mission to do something amazing for themselves, for their families, and for the world.