Marketer's Toolkit

Join hosts Alexa Bennett and April Masters as we reflect on popular episodes and ponder what’s missing from the marketer’s toolkit.This episode uncovers recurring themes and challenges faced by marketers today and features insightfrom marketing experts in industries ranging from real estate to restaurants. Rest assured, theirperspective should prove valuable regardless of the space you’re in.Tune in as we explore the critical elements needed to optimize marketing strategies and campaigns and uncover opportunities for brands.

Om Podcasten

Business to Human is a podcast that curates conversations with marketing leaders sharing the breakthrough marketing strategies that actually connect with people. Each episode shines a light on tough challenges, inevitable failures and heroic victories. We explore the common threads between every unique marketing challenge and the characteristics of each individual situation. Everyone thinks they can do marketing, but Business to Human proves marketing that can really connect with its audience is a bonafide superpower.If you’re looking for a community of marketers unwilling to settle for “good enough,” you’ve come to the right place.Welcome to Business to Human!