A green standard in hospitality
Belinda Hindmarsh, Chief Growth Officer of global travel management platform CWT is joined by Kit Brennan, Co-founder and Director of award-winning carbon intelligence platform Thrust Carbon. Together they have decades of experience in the travel tech space. CWT recently became the first major global TMC to activate point-of-sale emissions data with Thrust Carbon, answering the industry’s call-to-action to reduce our impact on the planet by enabling travelers to make the most eco-friendly decision when booking a trip. In this episode Belinda and Kit turn their sights on the hotel industry which is infinitely more complex than air travel when it comes to measuring sustainability. Find out: Whether there are sufficient measures that accurately determine a hotel’s green credentials like-for-like, as accurately as air. What the industry needs to do to provide greater transparency. Should the onus fall on governments, hoteliers or travelers? Is it gross to not have your bath towels laundered?Visit mycwt.com