#261 How to Create Content for Your Ideal Client with Guest Expert: Michelle Lake

On today’s episode, I am really excited to introduce you to Michelle Lake! Michelle coaches endurance athletes and I had the honor of meeting Michelle in-person just over a year ago. One of the things that impressed me the most about Michelle is that she is so good at speaking to her ideal client on social media. Now, when I say speaking to her ideal client, I don't mean just posting content… I mean, she's really good at getting in people's minds. Have you eve...

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From marketing strategies to tech tips to balancing work and family, your host Rachel McMichael joins other leading entrepreneurs to share real talk about creating a business that has lasting impact and influence (and of course… income!). If you’re looking for tangible advice on how to start and scale your business online, this one’s for you!