Ep 5: How To Build a Profitable Social Media Marketing Funnel

Join me as I teach you how to build your first profitable marketing + sales funnel on social media. In today's episode, we're unraveling the layers of a profitable marketing and sales funnel, a fundamental concept in the inbound methodology that guides businesses in attracting, engaging, and delighting their audience. I’ll begin the episode at the Top of Funnel (TOFU), where the focus is on creating awareness. We'll discuss how businesses captivate a broad audience through content that addresses general pain points and interests. From blog posts to engaging social media content, we'll explore the tactics used to draw potential customers into the conversation. Moving into the Middle of Funnel (MOFU), we’ll shift to building interest and converting leads. Discover how businesses tailor their content to provide more specific solutions, using strategies like webinars, case studies, and personalized email campaigns. We'll unveil the art of lead capture forms and gated content, essential tools in gathering valuable information about potential customers. In the Bottom of Funnel (BOFU), our focus turns to conversion and customer retention. Learn how businesses move leads from consideration to decision by showcasing the value of their products or services. We'll delve into strategies such as free trials, before and afters, and customer testimonials that seal the deal. Additionally, we'll discuss the critical post-sale phase, emphasizing the significance of creating an exceptional customer experience to turn customers into long-term advocates. Throughout the episode, we'll highlight the flow of the marketing funnel, acknowledging that customers may fluctuate between stages. Join us as we unravel the inbound methodology, emphasizing a customer-centric approach that builds trust, provides value, and fosters lasting relationships. Get ready to revolutionize your social media marketing strategy as we guide you through the art and science of the marketing funnel. Follow me on instagram Start your digital storefront with stan! Click HERE!

Om Podcasten

Call Her Creator, the podcast dedicated to empowering Creators to make money doing what they love. Join Katelyn Rhoades as she shares practical, step-by-step social media marketing and business advice that has already transformed the lives of 1000’s of creators and ambitious entrepreneurs who have turned their socials into profit powerhouses. During each episode, Katelyn will dive into the latest Instagram trends, social media growth strategies and share real-life stories that inspire you to break free from the 9 to 5 grind to become your own boss of a thriving online business. Meet your host: Katelyn Rhoades who dedicates herself to helping Creators just like YOU radiate online to supercharge their online presence and business. Katelyn started her marketing journey over a decade ago and now focuses her business through her Instagram (@SocialMarketingQueen). What started as a side hustle quickly grew into a full-fledged social media marketing agency that has grown into a multi-six figure business. Katelyn praises her success on the power of Instagram Marketing, and has now added full-time content creator, social media coach, and speaker to her professional portfolio. Katelyn’s vision with Call Her Creator is to deliver a comprehensive blend of social media strategies, step-by-step tutorials on monetizing your content, and genuine Creator revelations no one else is talking about that will give you the confidence and skills you need to turn your true passion into profit! Sharing the very strategies that propelled her own success, Katelyn lays out the blueprint for building a thriving online business with multiple streams of revenue, all thanks to the power of social media marketing. Call Her Creator is powered by Stan, your all-in-one Creator Store. Stan is pioneering a movement where anyone with a wifi connection can make money working for themselves while pursuing their passion. As Creators ourselves, we know being a Creator isn’t easy. On top of the challenges of being an artist, creators are also required to be a solopreneur and build their own business. That’s where Stan comes in. We take care of the backend technical stuff so Creators can do what they love: create. We’re here to empower, educate, and support anyone to make a living working for themselves.