166. 40 years of Aardman ads | turkey-sized meatball | how did Charlie's Bar end up on ITV?
Campaign's media editor Beau Jackson meets with Lydia Gough and Steve Harding-Hill from the Aardman animation studio, celebrating 40 years of making commercials.Back in the studio, features editor Matt Barker and reporters Shauna Lewis and Charlotte Rawlings discuss various stories that have appeared on the Campaign site over the past week.The trio chat about changes at EssenceMediacomX, before chewing over Ikea's invite for customers to have Christmas dinner in-store and a turkey-sized meatball, before taking a look at the Charlie's Bar Instagram ad that appeared on peak-time ITV.Further reading:EssenceMediacomX shakes up senior leadership teamIkea roomsets become new Christmas dinner destinationITV gives primetime media spot to viral Instagram Christmas ad Hosted on Acast. See acast.com/privacy for more information.