29: Ashlee Sang | Communicate For Impact With Better Brand Messaging

Our guest, Ashlee Sang, has a passion for social impact and has chosen to focus her craft on working with sustainable brands who care about the greater good. In this week’s episode we invite you on a journey to think about your values and how you communicate your personal or professional values, vision, and mission for greater impact. This show gets you thinking about what you care about and how you can align that care with your purpose. About Our Guest: Ashlee Sang Ashlee Sang is based in Central Illinois, with a background in anthropology and a penchant for travel. She uses the power of words to help purpose-driven founders discover and share their message so they can have as much impact as possible.Before doing brand messaging strategy and consulting, she worked with a variety of nonprofit organizations, including a human rights education NGO in Senegal and a local branch of Habitat for Humanity. Ashlee is passionate about small, personal changes anyone can make to improve the environment and other people’s lives. She’s a fan of one-liners, happy surprises, and taking walks in the sunshine. Learn more at www.ashleesang.com Brand Strategy Template: https://mailchi.mp/89f4b97188d3/brand Time Stamps: 00:00 Introduction 02:00 From Anthropology to Brand Messaging 0700 The Power Of Small 12:15 Reciprocal Relationship of Audience and Brand or Podcast or… 16:30 The Importance of Values 21:25 Turning the Tables: What is most surprising about podcasting? 23:10 Inspired by True Crime Podcast: My Favorite Murder 28:30 Entrepreneurship 32:15 Amplifying Your Message JOIN OUR CIRCLE. BUILD A GREENER FUTURE:🌴 Subscribe to our newsletter, and we'll plant a tree in your honor! https://caremorebebetter.com🌲 Subscribe and rate us wherever you listen, and we'll plant another tree Follow us on social media:YouTube: https://www.youtube.com/@caremorebebetter TikTok: https://tiktok.com/@caremorebebetterInstagram: https://www.instagram.com/CareMoreBeBetter/ Facebook: https://www.facebook.com/CareMoreBeBetter LinkedIn: https://www.linkedin.com/company/caremorebebetter

Om Podcasten

Care More Be Better, invites you to care more so we can create a better world together. We amplify the voices of environmentalists, activists, scientists, and leading experts who seek to make the world a better place. We share actionable insights and tools so you can make a measurable difference each day. Over the course of more than 230 episodes, you'll hear from inspired individuals, ecologically responsible entrepreneurs, and conscious companies from diverse communities and backgrounds. Listen for free on Apple Podcasts, Spotify, Amazon Music, Audible, on our website, and on most major podcast platforms.Notable guests include: Jean-Michel Cousteau, Paul Hawken, Nina Simons, Dr. Wallace J. Nichols, Captain Liz Clark, Nana Aba Anamoah, Dr. William Li, Miyoko Schinner, John Roulac, Chef Babette Davis, Kelly Reyerson (@glyphosategirl), Starhawk, Donna Grantis and many more. These global change agents and activists create positive impacts and encourage us to think globally while also acting locally. Inspired by Paul Hawken’s aspirational book Regeneration - Ending The Climate Crisis In One Generation, and the late Dr. Wallace J. Nichols' Blue Mind Movement, this show aims to create a realistic roadmap to build a better future. As Paul Hawken simply states: “Global warming is not a science problem. It’s a human problem.” On this journey, you'll become the person you aspire to be by remaining curious, thinking deeply, and listening intently while looking inward. You'll discover your internal wisdom and learn to listen to your inner voice to receive the gifts nature provides fully. Tune in to understand the most important issues that affect us all.Hear experiences from the front lines of social policies and political struggles.Feel enlightened by conversations about health, wellness, and mindfulness.Discover valuable entrepreneurship and business strategies. Hone your communication and leadership skills.Become part of the regeneration nation by expanding your knowledge of agriculture, social systems, and help us build a more circular and just economy. As a community, we aim to evolve our understanding of social impact, sustainability, and regenerative, circular living to create a healthier and more just world. The stories we tell will get you thinking about how to secure the future for the human race and all Earth's inhabitants - from how you can build positive change in your local community, to how you might broaden your reach and impact globally.About Our Host: A natural products industry executive, Corinna Bellizzi helped develop and grow several responsible, sustainable nutrition brands including: Nordic Naturals and ORLO Nutrition. With these achievements and experience, Corinna went back to school to earn her MBA, graduating at the top of her class at Santa Clara University, and is now pursuing her PhD at the intersection of Sustainability, Education and Nutrition at Prescott College. Her colorful career and exceptional experiences fill this show with life-changing conversations and insights you're sure to benefit from. Beyond elevating business ventures and earning massive profits, she exemplifies how to deliver genuine value, achieve bigger things, and pursue significant positive change. Care More Be Better is available on Apple Podcasts, Spotify, Amazon Music, Audible, our website and most major podcast platforms. JOIN OUR CIRCLE. BUILD A GREENER FUTURE! https://caremorebebetter.com When you join our email list, we plant a tree with the help of ForestPlanet! Remember, our aim with Care More Be Better is to help you use less, waste less, and live more! Engage with us on Instagram, Facebook, and TikTok!