How to Successfully Brainstorm Emotional Ideas

The process of spiral thinking is a way of coming up with executable ideas by "spiraling up" into a more positive and optimistic mentality when ideating.  The wonderful Dave Goodman, CEO of the MindShare Network and former Vice President and Executive Producer of Walt Disney Entertainment, explains this invaluable approach to creative thinking, how to apply it to projects and content, designing ideas through small steps, and more. 

Om Podcasten

Want to get buy-in for your content marketing strategy? Looking for ways to better track your ROI? Join Fractl Marketing Director Amanda Milligan as she interviews top marketing experts to unveil the answers to one of the toughest questions in our industry: How do we prove the value of our work? [This podcast was formerly Ask Amanda About Marketing. In these earlier episodes, you can listen to answers to some of the most common digital marketing questions!]