Lessons From Sales on Getting Better Marketing Buy-In

Marketing in sales have a lot in common, but sometimes they live in silos. That's why I spoke with John Doherty, founder of Credo, about what his sales experience has taught him about marketing messaging.

Om Podcasten

Want to get buy-in for your content marketing strategy? Looking for ways to better track your ROI? Join Fractl Marketing Director Amanda Milligan as she interviews top marketing experts to unveil the answers to one of the toughest questions in our industry: How do we prove the value of our work? [This podcast was formerly Ask Amanda About Marketing. In these earlier episodes, you can listen to answers to some of the most common digital marketing questions!]