Episode 57 - Brian Childs Shares a Training Maturity Model to Grow and Scale Customer Education Teams

Photo by Drew Beamer on Unsplash Brian Childs, a customer education leader with experience at Moz, TapClicks, and more, has developed a Maturity Model that emerging Customer Education teams can use. In this interview, he describes how you can use the Training Maturity Model to scale your customer education team faster. Brian Childs has been building customer and adult education programs for over 20 years. In 2020, he developed the Training Maturity Model to understand the common challenges faced by training team leaders and what drives scale. The secret is something many training practitioners know inherently but don’t have articulated into a repeatable framework. The secret is: Scaling a training program relies on capabilities across the whole organization.  (more…)

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CELab is the Customer Education Lab for Innovative Customer Success, Enablement, and Marketing Teams. Our mission is to explore how to build Customer Education programs, experiment with new approaches, and exterminate the myths and bad advice that stop growth dead in its tracks.