184. Helen Martinez: Being a Serial Entrepreneur, Overcoming Failure, and Starting a Fashion Brand

In today's episode, you'll hear from Helen Martinez, attorney, serial entrepreneur, and founder of WKND WYFR. Helen shares how she combined her multiple passions for law, design, and business to pave the way for her serial entrepreneurial journey. You'll learn the steps Helen took to self-fund a software product, her experience selling the company before it hit the market, and a beautiful, colossal fast failure that helped Helen hone in on her genius and make room to explore real estate development. Helen tells about the beginnings of WKND WYFR, her elevated lifestyle accessories company born in a day during a trip to India. Connect with Helen: Instagram: https://www.instagram.com/wknd_wyfr/ Shop WKND WYFR: https://www.wknd-wyfr.com/ Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won’t find anywhere else. This episode is sponsored by The Club, a Quarterly box and monthly digital community to help you level up in leadership and life. Learn more today at https://join.theceoschool.co/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

Om Podcasten

Less than 2% of female founders ever break 1M in revenue. We’re on a mission to change that. Welcome to CEO School. I'm your host, Suneera Madhani, and each week, you’ll learn from incredible mentors who’ve made it to the 2% club and women well on their way. But first, a few class rules. Grab your seat because we’re here to get sh*t done. We’re one team, one dream. And we believe that we deserve to have it all because nothing bad happens when women make more money. You’re a real business now. Class is officially in session.