223. Melissa Bentivoglio: The Creative and Funding Process as a Female CEO

In this episode, Suneera welcomes Melissa Bentivoglio, CEO, and co-founder of Frame. Melissa shares her entrepreneurial journey and how she developed the idea for the first at-home, digitally-connected Pilates Reformer. She candidly shares some of the “myths” of being a founder, the creative and funding process in creating Frame, and the obstacles she faced as an aspiring female CEO. Melissa is a classically trained ballet dancer and a renowned Pilates and fitness instructor. She credits her dedication to Pilates as having changed her life after years of elite-level performance. In 2018, she designed her own proprietary Reformer for her studio. By launching Frame, she hopes to make Pilates more widely available and accessible so that everyone has the chance to improve their quality of life. Melissa and Frame have been featured in Women's Health, Forbes, Goop, and more. Connect with Melissa and Frame: Website: https://www.framefitness.com/ Instagram: https://www.instagram.com/framereformer/ TikTok: https://www.tiktok.com/@officialframereformer Hello there, future leader. The CEO club is a monthly digital membership where female entrepreneurs come together to up-level their businesses and lives. The doors are now open: https://theceoschool.co/ceo-club-2022 Learn more about your ad choices. Visit podcastchoices.com/adchoices

Om Podcasten

Less than 2% of female founders ever break 1M in revenue. We’re on a mission to change that. Welcome to CEO School. I'm your host, Suneera Madhani, and each week, you’ll learn from incredible mentors who’ve made it to the 2% club and women well on their way. But first, a few class rules. Grab your seat because we’re here to get sh*t done. We’re one team, one dream. And we believe that we deserve to have it all because nothing bad happens when women make more money. You’re a real business now. Class is officially in session.