337. Unlocking Influence in 2025: Personal Branding, PR Strategies, and Impact with Brielle Cotterman

In the first guest interview of the year, host Suneera Madhani sits down with Brielle Cotterman, CEO of the Influential Leader Agency and President of CEO School. Brielle shares her expertise on personal branding, leveraging PR, and creating impactful thought leadership in 2025. Discover actionable strategies to build your influence, align your personal mission with your professional goals, and elevate your brand to attract soulmate clients and opportunities. In this episode, you'll learn: The foundational steps to crafting an authentic personal brand. How to identify and leverage your unique stories to connect and inspire. The power of local and niche media for building PR credibility. Why aligning your mission, vision, and values is crucial for sustainable success. Tangible tips for earning media and avoiding common mistakes CEOs make in building influence. Brielle also shares her journey as a publicist, equestrian world champion, and advocate for women alongside her role at CEO School. Tune in to start 2025 with a roadmap to meaningful impact and influence. DM Brielle on Instagram with the message “CEO School” for an exclusive takeaway: https://www.instagram.com/briellecotterman Connect with Suneera: https://www.instagram.com/suneeramadhani Connect with CEO School: https://www.instagram.com/ceoschool Join The Millionaire Founder's Club: https://theceoschool.com/ Learn more about your ad choices. Visit podcastchoices.com/adchoices

Om Podcasten

Less than 2% of female founders ever break 1M in revenue. We’re on a mission to change that. Welcome to CEO School. I'm your host, Suneera Madhani, and each week, you’ll learn from incredible mentors who’ve made it to the 2% club and women well on their way. But first, a few class rules. Grab your seat because we’re here to get sh*t done. We’re one team, one dream. And we believe that we deserve to have it all because nothing bad happens when women make more money. You’re a real business now. Class is officially in session.