The Theory of Goal Setting

Probably everything you know about setting goals and how to achieve them rests on the research of Dr. Edwin Locke and Gary Latham in the 1980s.Dr. Edwin Locke is also the author of the underrated book The Prime Movers which is as good if not better than Good to Great.In this show, we talk about Dr. Locke's pioneering research on the theory of goal setting along with the men and women who are wealth creators.

Om Podcasten

The CFO Bookshelf weekly podcast is geared toward global financial leaders who are serious about lifelong learning and reading widely.The show's 200-plus podcast catalog features well-known authors who are experts in finance, pricing, marketing, sales, operations, organizational health, and leadership.Episodes are released weekly, and the host responds to every message he gets about the shows on LinkedIn.