Rasputin for Hire

As I search for books to highlight on the show, I'm looking for unique and interesting content and an author who has probably slipped under other podcasters' radars. Take, for instance, the title Rasputin for Hire by Michael Goodman. Michael is a marketing expert who has been consulting since 1979. In this conversation, we hear about the story behind this fascinating title and: the difference between his book and Dan Pink's first title, Free Agent Nationwhy new consultants have to love sel...

Om Podcasten

The CFO Bookshelf weekly podcast is geared toward global financial leaders who are serious about lifelong learning and reading widely.The show's 200-plus podcast catalog features well-known authors who are experts in finance, pricing, marketing, sales, operations, organizational health, and leadership.Episodes are released weekly, and the host responds to every message he gets about the shows on LinkedIn.