Jon Evans - Marketing on a shoestring budget. Turning $440 into $940 000 - S4 Ep8

A recent article, some skeptical Twitterati and a belated Champagne film scene prompted the two Johns to join forces once again. In this episode, we put some of the doubters at bay. So if Jon Evan's recent Marketing Week article took your fancy, or you don't believe it, then you can hear the extended story of exactly how it all went down right here, right now. Listen and you might be able to pick up some tips on how to extend your budget's runway too. A lesson in the power of constraints, creativity and Champagne. The Uncensored CMO, uncensored again. Listen before someone else does!

Om Podcasten

Uncovering the secrets behind world-class commercialization strategy for senior executives - garnished with tech & Champagne. Learn from people who've bridged the strategy gap between planning, execution and measurement. They'll have battle scars to show, skin in the game and money in play. Most aren't famous but there's zero commercial agenda here, so heeding their wisdom is priceless. Listen to an episode if you dare, but you've been warned. There's no going back. Keep taking your blue pills - or press play