Juan Mendoza - Growing a newsletter from scratch - The Martech Weekly story & applied content strategy - S3 Ep28
A simple idea during 2020s lockdown has now led to Juan being invited on stages around the world, working with Scott Brinker, SVP from Hubspot and consulting opportunities galore. But it all started by creating by creating a simple blog and newsletter. A newsletter which is now one of the most trusted in the world on Martech. And for the first time, ever, you'll hear from the horse's mouth, exactly how he did it. This is the story of Juan Mendoza's rise to fame which has remained untold until now. Even if content marketing, owned media or building a media company isn't your cup of tea...there's so much more to gain by listening. The modern state of marketing is discussed in many facets - both from a philosophical approach, through to strategy and tactics. And what I discovered is that Juan is someone who can talk very eloquently about multiple topics, in considerable depth, on the spot. A rare skill indeed. A live interview serves as a very effective litmus test for wisdom. You can tap into this wisdom right now....so what are you waiting for!