How to be Unforgettable Online: Nissi Ozigbu’s Guide to Building Your Brand
Unforgettable Online: Nissi Ozigbu’s Guide to Building Your Digital Presence In this episode, I sit down with Nissi Ozigbu, who has become an omnipresent voice in change, to unpack how she built her online presence with intention. From TikTok beginnings to becoming a standout on LinkedIn, Nissi shares the realities the wins, the failures, the fears and the strategies that helped her create a brand that delivers real opportunities.What’s covered in this episode:How Nissi first found her voice Overcoming fears and failures while building confidence onlineHer strategic pivot from TikTok to LinkedInWorking with the algorithms and setting herself up to win each weekSecuring five-figure deals and building a healthy pipeline of workStaying consistent and authentic when building your brandThis conversation is generous, honest, and fun — Nissi’s energy lifted me on a rainy Sydney day, and I know it will do the same for you.Timestamps00:00 Introduction and host’s reflections00:58 Welcome to the Change It Podcast02:10 Meet Nissi Ozigbu: Building an authentic voice online04:32 Starting out on TikTok: overcoming fears and finding her style09:15 Transitioning to LinkedIn: strategies that work15:27 Working with the algorithms (and setting yourself up each week)20:48 Wins, failures, and lessons learned26:02 Building consistency and staying authentic30:12 Advice for change professionals building their brand34:10 Closing reflections and golden nugget