EP 87 | Ryan Robinson (ryrob.com) - How content can be leveraged to increase retention and grow customer advocacy
Today on the show we have Ryan Robinson, founder, and blogger of ryrob.com In this episode, we talked about how Ryan conducts revenue-generating keyword research, why revenue is his number one content metric to track, and how he helps companies with their overall content strategy. We also discussed how Ryan tracks and measures results for his customers, how he uses content marketing as an educational tool to fuel long-term growth, his content generation process, and easy content production ha...