Episode 103: How AI can supercharge your 2025

AI is transforming marketing, streamlining tasks, and unlocking creativity. In Episode 103 of our podcast, IBM’s Emma Flinter and Jay Trestain discuss how AI can save time and money while shaping the future of marketing. Plus, find out why young marketers are driving AI adoption.This podcast will: • Show how AI can eliminate mundane tasks and save time and money • Explore how AI adoption can unleash marketers’ creativity • Reveal why young marketers are driving AI change in marketing This episode features:Emma Flinter, Marketing Transformation Lead, UK & Ireland, IBM Jay Trestain, Global Lead for the Intelligent Content Supply Chain & Marketing Transformation, IBM 

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The CIM Marketing Podcast delivers the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today. We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered. This podcast is your essential resource for staying ahead of the curve. Subscribe now for your dose of marketing intelligence.