Episode 96: Social – not just a pretty Sales

Social media in marketing: 20 years on This podcast will: Reveal why the corporate world struggles to grasp social Explore how to educate the c-suite in successful social strategy Show why authenticity is core to great social content 

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The CIM Marketing Podcast delivers the latest news, trends, and insights from across the industry. Hosted by Ben Walker, this podcast offers accessible, relevant discussions on the big issues impacting marketing today. We spotlight actionable strategies, highlight best practices, and source expert opinions to help you elevate your marketing game. Whether you're focused on digital marketing, content creation, SEO, strategy, or something else entirely, we’ve got you covered. This podcast is your essential resource for staying ahead of the curve. Subscribe now for your dose of marketing intelligence.