Bonus: Building a Successful Offer Suite for Multiple Audiences ft. Business-First Creatives (Colie James and Elizabeth McCravy)

Do you have to focus on just one audience in order to sell digital products? In this bonus episode, Colie James interviews Elizabeth McCravy about how she’s been able to successfully grow her product suite to serve very separate audiences. Elizabeth shares how she’s built each of her offers, approached the beta tests and launches, and how she’s cultivated an engaged audience who is ready to invest with her.This episode originally aired on episode 136 of Business-First Creatives.Today's episode is brought to you by Mic Check Society, our community for podcasters who are looking to take their podcast from good to great. Come join us for educational trainings, a private member's only community, and monthly calls! Get $10 off per month with code PODCAST at micchecksociety.com. Clocking In with Haylee Gaffin is produced by Gaffin Creative, a podcast production company for creative entrepreneurs. Learn more about our services at Gaffincreative.com, plus you’ll also find resources, show notes, and more for the Clocking In Podcast.Mentioned in Today's Episode:Episode 241 Breakthrough Brand PodcastEpisode 7: Webinars, Low-Ticket Offers, and What I Learned About SalesJames Clear’s Episode on Tim Ferris’ PodcastEpisode 46: The Cost of Disorganization with Ashley SchulerElizabeth InstagramColie InstagramTime-stamps:Get to know Elizabeth (5:03)Marketing your business & products (7:18)Elizabeth’s first freelance clients (12:07)Choosing Showit (14:15)Moving to template based offerings (16:19)Elizabeth’s transparent numbers (19:13)Building Booked Out Designer (29:53)Beta launching & pricing (32:13)Building her action-taking audience (34:57)Preparing her audience for Podcast Success Blueprint (41:28)Long-form content as a library of work (50:03)Using your personal brand to sell (59:31)Review the Transcript: https://otter.ai/u/SHmsfuIpKyVm_orawBbcpfpCfK0?utm_source=copy_url Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

Clocking In is the podcast for podcasters, entrepreneurs, and professionals making their way in the working world, while building their own personal brand in the podcasting industry. If you're a podcaster (or even just dreaming about launching your own podcast someday), this podcast about podcasting was built to help you merge your love of conversation, education, and business. On this show, you'll discover essential tools for podcasters, whether you're just starting out or looking to grow your podcast. We cover everything from podcasting for beginners to advanced podcast strategy, offering podcasting tips that can help you at any stage of your journey. Learn about launching a podcast, developing a content plan, and monetizing a podcast effectively. Each episode is packed with podcasting education to empower you with the knowledge you need to succeed in the ever-evolving world of podcasting.If you've been asking yourself, "How can I grow my show?," this is the podcast for you! Join Haylee Gaffin each week to hear stories and advice on life, entrepreneurship, business, and podcasting! Haylee is the owner of Gaffin Creative, a podcast production company for creative entrepreneurs.This show is brought to you by Gaffin Creative, a podcast production agency for creative entrepreneurs. Learn more about launching and growing your podcast with Gaffin Creative gaffincreative.com.Let's Connect:gaffincreative.cominstagram.com/hayleegaffin Hosted on Acast. See acast.com/privacy for more information.