CRM Guru Paul Greenberg: Purpose of Delight

The Big Themes:A sprint to the finish line: Digital transformation doesn’t just mean changes in our business models. We’re seeing a fundamental change in our culture.Truly engaging with customers: Not only you are benefiting yourself, but you are also benefiting others – and that’s true empathy.Seven and a half billion people on this planet: We all want to be happy, and that journey to happiness is not a bad thing.Amazon makes zillions of dollars with Prime: If they say it’s going to be delivered on November 6th, and it shows up on November 5th you go wow!The Big Quotes:“Ryanair CEO Michael O’Leary said, ‘If I had known that being nice to customers would have worked so well, I would have done it a lot sooner.’” This episode is brought to you by BMC Software. 

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The Cloud Wars franchise, part of the Acceleration Economy Network, analyzes the major cloud vendors from the perspective of business customers. In Cloud Wars Live, Bob Evans talks with both sides about these profoundly transformative technologies, and with monthly All-Star guests from across the business community about the trends impacting how the world lives, works, plays, and dreams. Visit https://accelerationeconomy.com/category/cloud-wars/ for more.