Evan Greene, CMO of The Recording Academy - The Man behind the GRAMMYs

Evan Greene, CMO of The Recording Academy, oversees marketing and brand strategy for one of today's most relevant music organizations, the Recording Academy, and Music's Biggest Brand - the GRAMMYs. As the first CMO of The Recording Academy, Evan shares his 14+ year journey which includes his trials and triumphs: how to turn an experiment called the marketing department into an essential growth engine, how to engage and find alignment with board members, how to create marketing partnerships to reach new heights, how to create amazing, culture-shifting moments and more.

Om Podcasten

The word “vanguard,” is defined as “a group of people leading the way in new development or ideas.” Marketing Vanguard: the podcast, spotlights the people who are driving the industry forward. It will feature valuable, must-listen nuggets of marketing-leadership wisdom, humility, stories, strategic insights, and growth opportunities in an era of ever more complex industry pressures and realities. Together we’ll dive into what's driving the decision-makers of today to move the needle of some of the world’s most exciting brands in incremental or monumental ways.

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