Owning the Stage: The Global Vision Behind Cosmoprof with Liza Rapay
Send us a text Beauty industry leader Liza Rapay joins Lara Schmoisman on Coffee Nº5 to unpack the strategy behind Cosmoprof’s global success, how brands can actually win at trade shows, and why purpose-driven leadership always scales better. We'll talk about: Why building a show like Cosmoprof takes strategy—not just sparkle.What most beauty brands get wrong about trade shows.The mindset shift every founder needs before exhibiting.What Beauty New York is—and why it’s being called the Fashi...