Delivering Impactful Content in a Direct-to-Consumer Streaming Business
One of the key challenges for media companies offering direct-to-consumer streaming services is delivering content that customers want or would prefer to watch. Moreover, cross-content search still remains a challenge and just redesigning the user interface will not suffice. Listen on as we bring you a three-part podcast series featuring Chris Kuthan, Global Head Of Business Development for direct to consumer at Amazon Web Services, and Simon Adams, Chief Product Officer at Gracenote, a Nielsen company and Tiran Dagan, Chief Digital Officer and Head Of Industry Solutions for Communications, Media and Technology at Cognizant, who emphasize on the need of bettering content delivery.