Atlassian Anchors Remote Flexibility in Structured Daily Practices

Atlassian promised employees they could work from anywhere, permanently. By 2024, its data-driven routines and workplace experiments were shaping both its culture and its products, turning the company into an innovation lab. Now it faces a new challenge: helping customers adopt these practices, which requires hands-on support, strategic advising, and cultural change. Harvard Business School Associate Professor Ashley Whillans joins host Brian Kenny to discuss the case “Designing the Future of Work: Atlassian’s Distributed Work Practices” and the questions Atlassian’s leaders must answer as they try to scale what works.

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Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.