Evaluating Innovative Health Care Solutions for Obesity

From Weight Watchers to bariatric surgery, innovations for combatting obesity abound. But which will do the most good for society and yield the best business results? Harvard Business School professor Regina Herzlinger discusses how to evaluate health care innovations aimed at providing solutions for obesity in her case, “Fighting the Battle of the Bulge – Evaluating Innovations in Morbid Obesity Treatment.”

Om Podcasten

Cold Call distills Harvard Business School's legendary case studies into podcast form. Hosted by Brian Kenny, the podcast airs every two weeks and features Harvard Business School faculty discussing cases they've written and the lessons they impart.