Batman or Superman? - with Kazuo Kubo and Lucas Ribeiro

Lucas Ribeiro and Kazuo Kobo are a dynamic duo of Creative Directors from Brazil, currently residing in New York City, where they work at the legendary McCann NY. They are Cannes Lion-winning creatives who have also taught at the Miami Ad School Brazil and recently published a book in Portuguese, translated as "Principles – 128 Principles for Becoming an Ad Agency Creative."

The book is filled with great tools, techniques, and ideas they've developed along their journey. They are here to expand on an idea called "Batman or Superman: Skills vs. Talent."


Learn more about them at www.landk.work.

Om Podcasten

Become a Paid Subscriber: https://anchor.fm/cdconfessions/subscribe Confessions of a Creative Director tells the stories behind the ideas as told by some of today's best and brightest Creative Directors. Hosted by veteran CD Jaime Cabrera, the show features in-depth interviews, fun segments and of course a confession or two, all over a few cocktails.