Things I Love / Things I Hate #4: Trade Secrets, Transparency, and Lemonade Stands
When is it smart to keep your business’s “trade secrets” — and when should you blow them up? How much sharing is too much? As I was writing a quick introduction to Rand Fishkin over on Copyblogger, I got to thinking about this “transparency” buzzword. When is it good business to play your cards close... Listen to episode