5 Factors to Decide If Short Form Videos or Long Form Videos Are Best For Reaching Your Goal

In this week's epsiode of Connect the Dots, Vicki reviews the differences between short form videos and long form videos PLUS 5 factors every creator and marketer should consider to determine the best video approach to achieving a goal.  Connect with Vicki O'Neill on LinkedIn to continue learning about video in your marketing and how it can help you achieve better results.  Show notes are located here:  https://www.vickioneill.com/podcast.  This is Episode #134. 

Om Podcasten

Video is an integral part of the marketing, sales and retention journey. When you add video into your marketing and sales, it's a more comprehensive way to Connect the Dots between your customer's problem and your solution - faster, easier and in a more engaging way. Vicki O'Neill 25 year marketing and sales veteran is host of the Connect the Dots Video Marketing Podcast. Vicki launched this podcast in 2018 as a way for business leaders to learn on the go different marketing strategies they might consider using to enhance their marketing and make sales easier to influence. Jump ahead to 2020 when Vicki noticed the video usage - from a consumer and business standpoint - was only increasing. That's when it's time to make changes. In addition to the weekly podcast show, Vicki also launched a weekly YouTube show called The Marketing Stream, uploaded weekly YouTube videos. Since then, Vicki has launched a video presence on all social media channels and helps business leaders create videos, get more comfortable on camera, develop video strategies and edit videos so they are engaging and increase conversions. Do you want to start creating videos for your business but don't know where to begin? Discover what type of videos you should be creating 👉 https://www.vickioneill.com/quiz Follow Vicki on LinkedIn, Instagram and YouTube @vickioneill and on TikTok @vickioneill4