How Video Marketing Helps Convert Sales

The ultimate foundation for converting sales regardless of media is knowing who you serve - your target audience.  The second more important thing is where they spend time.  Where they spend time ultimately determines what type of media they interact with and what media options are available to you to reach them with.  Fortunately, all the social media platform allow video with different time and size restrictions.  The good thing is - creating videos that grab their attention and engage them to the point they want to continue watching or even better - talk with you! Having a solid, high value marketing strategy that includes video will set you up for the most success you can to achieving your marketing, sales and business goals.  If we aren't connected on LinkedIn already, let's change that! Send me a message and let me know you heard it on the podcast.  https://www.linkedin.com/in/vickioneill/

Om Podcasten

Video is an integral part of the marketing, sales and retention journey. When you add video into your marketing and sales, it's a more comprehensive way to Connect the Dots between your customer's problem and your solution - faster, easier and in a more engaging way. Vicki O'Neill 25 year marketing and sales veteran is host of the Connect the Dots Video Marketing Podcast. Vicki launched this podcast in 2018 as a way for business leaders to learn on the go different marketing strategies they might consider using to enhance their marketing and make sales easier to influence. Jump ahead to 2020 when Vicki noticed the video usage - from a consumer and business standpoint - was only increasing. That's when it's time to make changes. In addition to the weekly podcast show, Vicki also launched a weekly YouTube show called The Marketing Stream, uploaded weekly YouTube videos. Since then, Vicki has launched a video presence on all social media channels and helps business leaders create videos, get more comfortable on camera, develop video strategies and edit videos so they are engaging and increase conversions. Do you want to start creating videos for your business but don't know where to begin? Discover what type of videos you should be creating 👉 https://www.vickioneill.com/quiz Follow Vicki on LinkedIn, Instagram and YouTube @vickioneill and on TikTok @vickioneill4