Recession Proof Your Business with Video

The recession is officially upon us - the US has experienced two concurrent quarters of a negative GDP which is how we can officially say we're in a recession.  Most people go gloomy and have bad thoughts about a recession then start reacting - cutting marketing, cutting employees and indirectly cutting customers. No one talks about what you might consider - or do - before cutting, cutting and more cutting.  Instead, consider re-evaluting your business from a high level. Ask yourself:  what can I do to ride the wave of this recession so I can come out the other side better AND ahead of my competition?  In this episode of Connect the Dots, I review 3 things you can do right now and take steps toward keeping your business thriving even during a recession. Let's connect on LinkedIn if we aren't already:   https://www.linkedin.com/in/vickioneill/

Om Podcasten

Video is an integral part of the marketing, sales and retention journey. When you add video into your marketing and sales, it's a more comprehensive way to Connect the Dots between your customer's problem and your solution - faster, easier and in a more engaging way. Vicki O'Neill 25 year marketing and sales veteran is host of the Connect the Dots Video Marketing Podcast. Vicki launched this podcast in 2018 as a way for business leaders to learn on the go different marketing strategies they might consider using to enhance their marketing and make sales easier to influence. Jump ahead to 2020 when Vicki noticed the video usage - from a consumer and business standpoint - was only increasing. That's when it's time to make changes. In addition to the weekly podcast show, Vicki also launched a weekly YouTube show called The Marketing Stream, uploaded weekly YouTube videos. Since then, Vicki has launched a video presence on all social media channels and helps business leaders create videos, get more comfortable on camera, develop video strategies and edit videos so they are engaging and increase conversions. Do you want to start creating videos for your business but don't know where to begin? Discover what type of videos you should be creating 👉 https://www.vickioneill.com/quiz Follow Vicki on LinkedIn, Instagram and YouTube @vickioneill and on TikTok @vickioneill4