What Is Content Repurposing and Why Is Content Repurposing Important?

There are 3 reasons every marketer and content creator should keep in mind with every asset published - and the main one is to create with the intention of repurposing.  What is repurposing anyway? Content repurposing is using the same piece of content or asset in another format and/or on another platform. This can be in pieces or in its entirety. The ultimate reason is to save time. The second reason is to reach a new audience. And who doesn't want that?! Connect with me on LinkedIn to see more on this topic and other content topics related mostly to video:  https://www.linkedin.com/in/vickioneill/

Om Podcasten

Video is an integral part of the marketing, sales and retention journey. When you add video into your marketing and sales, it's a more comprehensive way to Connect the Dots between your customer's problem and your solution - faster, easier and in a more engaging way. Vicki O'Neill 25 year marketing and sales veteran is host of the Connect the Dots Video Marketing Podcast. Vicki launched this podcast in 2018 as a way for business leaders to learn on the go different marketing strategies they might consider using to enhance their marketing and make sales easier to influence. Jump ahead to 2020 when Vicki noticed the video usage - from a consumer and business standpoint - was only increasing. That's when it's time to make changes. In addition to the weekly podcast show, Vicki also launched a weekly YouTube show called The Marketing Stream, uploaded weekly YouTube videos. Since then, Vicki has launched a video presence on all social media channels and helps business leaders create videos, get more comfortable on camera, develop video strategies and edit videos so they are engaging and increase conversions. Do you want to start creating videos for your business but don't know where to begin? Discover what type of videos you should be creating 👉 https://www.vickioneill.com/quiz Follow Vicki on LinkedIn, Instagram and YouTube @vickioneill and on TikTok @vickioneill4