Add to cart – modernizing B2B customer experience, with Jordan Jewell

B2C commerce has evolved to provide consumers with a more seamless buying experience. The ease of purchasing in their personal lives have conditioned B2B buyers to expect similar experiences at work and business will need to adapt to gain and retain customers. In this episode of Connected & Ready, host Gemma Milne digs into these questions and more with Jordan Jewell, a Research Manager at IDC, to talk about how more B2B companies are transforming their approach to digital commerce, the technologies that are helping them, and what he expects the future of B2B commerce to look like. Dynamics 365 Commerce delivers a complete omni-channel retail solution that unifies back-office, in-store, and digital experiences. This end-to-end solution empowers retailers to personalize customer engagement, increase employee productivity, and optimize operations across physical and digital channels. Request a live demo today: https://aka.ms/AA8ku82 Thank you for listening to Connected & Ready! Do you have ideas of how we can improve the show? Want to recommend a guest for us to interview? We value your partnership and participation. Please drop us a note at connectedandready@microsoft.com. We would love to hear from you.

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Business is experiencing extraordinary change. Supply chains are shifting, customer needs are evolving, and businesses must adapt to survive. Join us on Connected & Ready as author and tech journalist Gemma Milne explores trends in how companies are adapting to a disrupted world, and preparing for tomorrow. Brought to you by Microsoft, Connected & Ready is a weekly conversation with business leaders about innovation, resilience, and our capacity to succeed.