Episode 80: Haters Gonna Hate

Having a strong point of view is important and necessary when it comes to being a leading expert with your content. Of course, this point of view may not resonate with everyone and negative reactions, comments, and reviews will more than likely come your way. In this episode of Content Inc., Joe Pulizzi shares how the haters are actually a good thing and if you are not ruffling feathers, you probably are not doing something right with your content efforts. 

Om Podcasten

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 10 minutes per episode.