Thinking about Selling Your Content Business? Do These Four Things Now (368)

Whether you are thinking about "ever" selling your content business, or you want to create the most valuable business asset possible, there are four critical things you need to start implementing now. Special thanks to Lexi Grant from They Got Acquired for her four tips on preparing to sell your content business. ------- Like this episode? SUBSCRIBE on Apple, Spotify or Google. See all Content Inc episodes at the Content Inc. podcast home. Get more on building your content creation business by subscribing to TheTilt.com newsletter.

Om Podcasten

Content Inc. is for entrepreneurs and startups who want to be big - not by creating and selling more products and services - but by developing a loyal audience through remarkable content. Podcast creator Joe Pulizzi, known as the "godfather of content marketing," believes that most small businesses and startups are going to market in the wrong way. Instead of leading first with product, Joe believes entrepreneurs should be building audiences...then they can sell whatever they want. Each podcast contains one inspirational idea that can change your business - all in less than 15 minutes per episode.