Episode 7: Cambria Creates Epic Branded Entertainment with The Legend of Cambria

Shelley Nelson and Kelsey Dodson Smith of Cambria share how Cambria approaches storytelling and discuss the epic period film, The Legend of Cambria, which was created as branded entertainment that they describe as Braveheart meets Game of Thrones and is voiced by actor Colin Farrell.

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As brands become publishers in the era of digital saturation, how do you create content that stands out and inspires your audience to act? Credo Nonfiction & Brand Storytelling present Content That Moves for brand marketers and communications professionals to learn from the most innovative minds in branded entertainment how to create content that reveals brand purpose and deepens brand meaning. Hosted by Emmy and James Beard award-winning filmmaker & brand storytelling strategist Jesse Roesler.