The customer-first strategy: why it's crucial to your business

On this episode, recorded live at Zendesk Relate 2023, we’re joined by several incredible panelists including Danielle N. Evans at Honeywell, William Abrams at Medline Industries, Cait Keohane and Teresa Anania at Zendesk, and Sarah Bernhardi at Dandelion Payments, Xe.com, and Ria Money Transfer. This conversation focused on the benefits and implementation of a customer-first approach to business.We discuss:- (2:46) What it means to be a customer-first company.- (6:37) Why it’s so important to be customer-first.- (7:35) The importance of honesty and transparency in CX.- (16:02) The role of employee experience in delivering great CX.- (18:50) How to implement a customer-first approach and adapt to changing customer expectations.- (28:10)The importance of gathering user feedback and taking action on it. - (33:20)The role of data and the data points that matter for a customer-first approach.- (43:20) How AI will impact the field of CX.Resources mentioned:- Zendesk CX Trends 2023 Sign up for a free trial at Zendesk.com#CX #CustomerService #CustomerExperience

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Customer relationships are part of any business. Making them great is the next step. At Zendesk, we are here to help you create the best customer experiences and get the best results for your business.On the Conversations with Zendesk podcast, we explore trends in customer experience and share what Zendesk is developing for you.We will be talking about messaging channels, the power of self-service, integrations, conversational CRM, AI and no-code.Like and subscribe to receive new episodes every other week. Visit www.zendesk.com/blog for updates, bonus content, and more.