Ep. 005 Suffering From Content Overwhelm? Get Repurposing!

Welcome to the Cracking Content Podcast, helping entrepreneurs to amplify their expertise through storytelling, content and PR so they can get more sales and make a bigger impact. Every business has a story to tell. Don't be afraid to tell it. This episode is all about why repurposing content is important. So if you are suffering from what I like to call content overwhelm, or you're thinking you're just spending too much time creating content, or thinking about what content to create. Or maybe you were just procrastinating. Maybe you were just thinking I don't have time. I don't know what to write. Here are some really simple reasons why repurposing is a great idea and also some ideas on how you can repurpose content. {0.56} What is repurposing? {1.36 } Here are some reasons why repurposing is so important {2.16} Repurposing content can expose you to new customers you haven’t even met. {2.30} It helps to reinforce your message. {3.22} Repurposing also helps with organic visibility For more content ideas download my free guide 30 Content Ideas in 30 Minutes: https://clairewinter.info/freebies/30-content-ideas-in-30-minutes/ Connect with Claire: To find out about 1:1 content coaching go www.clairewinter.info. Free Facebook Group: https://www.facebook.com/groups/crackingcontent/ Web: https://clairewinter.info/ Instagram: https://www.instagram.com/clairewinteruk  Join the Cracking Content Club Membership: https://clairewinter.info/cracking-content-club/

Om Podcasten

We live in a content-saturated world. How do you make the copy you write and the content you create stand out from the crowd? If you want to grow your business and get more leads with content marketing then this is the show for you. Join Claire Winter, Content, Storytelling & PR Coach, each week to learn the strategies to grow your business with content marketing. Words are the building blocks of your business. Get actionable advice, and tips on how to use them effectively every week. This podcast is for entrepreneurs and brands who want to amplify their expertise and make a bigger impact through the stories they tell and the content they create. Each week Claire will share her content marketing insights and knowledge to help you grow your business and get more customers. There'll be inspiring interviews from epic content creators and experts too. Claire is a trained journalist and has worked in TV, radio and was the editor and owner of a magazine for eight years. She's built two successful businesses using content marketing. She started her career at ITN and now works from her ‘shedquarters’ in Berkshire, in the UK where she lives with her husband and three girls. She works with entrepreneurs and businesses globally and is a dedicated Earl Grey tea drinker.