Effective Storytelling at Work: Zena Barakat & Brian Janosch

Resident IDEO storytellers Zena Barakat and Brian Janosch talk about the importance of stories in the world of business and innovation. Learn how to get started weaving stories into your work today with real life examples and tips for using stories in common business scenarios. Learn how to create a story brief, explore different mediums, and create multiple versions of your story to gather feedback from others in our 5-week online course Storytelling for Influence: https://ideo.to/Yjfodp

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The IDEO U Creative Confidence Podcast hosts candid conversations with some of today’s most inspiring change makers, design thinkers, and creative minds. IDEO U Executive Design Director Coe Leta Stafford and Founder Suzanne Gibbs Howard speak with guests about their approach to leadership, creativity, innovation, and growth. Get insight into their success through personal stories and real-world examples, and learn how to bring a human-centered approach to your own work. Discover more at IDEOU.com.