Director: Matt Alonzo

Matt Alonzo is one of hip hop's most renowned music video directors, having directed work for the likes of Lil Wayne, The Game, Justin Bieber, Chris Brown and many more. In this interview we talk about how he cracked into the music video industry in Los Angeles, his search for a mentor in the early days, and how he's translated his success into artist development, music management and more.

Om Podcasten

We're pulling back the curtain on the industry's leading creatives - from film directors to creative directors to CMOs and more - to learn how they did it. No bull interviews and inspiration on how to grow your career, pull off the shot, or come up with the next big thing.