How my business BLEW UP in Lockdown... an update, one year into this pandemic
We all know 2020 was quite the year, and it certainly did not turn out how many of us expected it to. I went into 2020 with a few goals. I wanted to reach 70K on youtube, 15K on Instagram, 5K on my email list, 70K in sales gross, and visit 5 new places.While my travel goals totally tanked (whos’ didn’t?) I actually blew my business goals out of the water. Now, this is something I hold with a light grasp, and also view with a lot of complex feelings because I know not everyone had a year like me. I saw so many amazing local businesses close because of the effects of the pandemic, and so I’ve always been a bit hesitant to share about how much my business has grown. But you know that I’m all about honesty and so, now that we’re a solid year into this I thought I would share a retrospective on my business and all the major changes it's made. Because even though this past year has probably been one of the hardest for me personally (like I’m sure is the case for many people), it was the most successful year for me professionally.