#107: Chanti Zak – How (and why) you should be using quizzes

Chanti Zak is a quiz funnel strategist and growth coach for online business owners, change-makers, and brands. Chanti has developed quizzes for Jenna Kutcher, Carrie Green, Rick Mulready, John Lee Dumas, Amy Porterfield, and many more. Those quizzes have attracted hundreds of thousands of qualified leads and millions in sales for my clients and students. In this episode, we talk about how Chanti got into quiz building, the different types of quizzes you can use, the steps to building your OWN quiz, and how Curiosity doesn’t just serve you but serves your audience as well. Learn more about Chanti Zak Follow Chanti Zak on Instagram Save 15% on Interact (use code ELEMENTS) Join the Creative Companion Club Subscribe to Creative Companion Follow Jay on Twitter / Instagram/ TikTok Check out our curated Playlists Full transcript and show notes *** RECOMMENDED NEXT EPISODE → #60: Brennan Dunn *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞‍♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors and offers *** SAY THANKS 💜 Leave a review on Apple Podcasts 🟢 Leave a rating on Spotify

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Creating content has never been easier – but breaking through the noise has gotten harder. The only reliable way to grow as a creator is through observation, experimentation, and iteration. This podcast is your weekly guide to evidence-backed strategies and experiments you can apply to your business. Each episode features candid conversations with today’s top creators—like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez—sharing actionable insights to help you grow your audience, build trust, and boost your income. This isn’t just an interview podcast—it’s a deep dive into the business of content, hosted by Signal Award-winner Jay Clouse. It's growth for creators, down to a science.